Do you worship the ground your customers walk on? Speaking literally, the ground your customers stand on is an effective form of advertising that can convey messages with creative floor graphics. Floors are one of the largest and most underrated communication channels – yes, it’s right under your nose! Floor graphics can be used to boost your direct traffic and increase the type of actions you want your customers to make.
Creative floor graphics leverage valuable marketing spaces. Most people tend to look down to watch where they are going or check their phones while they’re walking. Take them by surprise surprise and inspire delight when they notice a unique change of landscape.
Floor graphics create many different indoor solutions:
- Reach visitors
- POP/influence a buying decision
- Wayfinding/direct traffic
- Promote/decorate for events
- Store design/display
From grocery stores and malls to transportation hubs and event centers, floor ads can be a beneficial asset to you and your audience. No matter the kind of message you want to make, you can find custom floor graphics that suit your needs at Parallax.
Parallax provides floor graphics printing with custom designs in shapes and sizes that create a unique solution for your business. We can execute exact cuts to-the-edge with non-skid coverage. Removable decals stay firmly in place but can also be repositioned and removed with no trace left behind on the floor. G-Floor graphics are durable, waterproof, cover stained floors and prevent future damage for long-term, high-traffic usage! Custom carpet provides a high-quality factor for your next tradeshow event and can even be used to create custom floor mats.
Floor decals aren’t the newest product on the market, but they are more relevant and useful now than ever. Just like how a ‘Call to Action’ on a website prompts visitors to complete an immediate response, custom printed floor graphics provoke the same urgency to make a conversion. Furthermore, the technology and advancement of materials today push the boundaries of creating graphics for even more compelling applications.
Contact us for assistance with your next creative floor graphics project. To learn more about Parallax, click here.