We design, print, and build integrated SEG display solutions to enhance your brand and message for exhibits, events, retail spaces, and even office environments.
SEG (Silicone Edge Graphics) displays are a type of fabric signage that stands out for its sleek, frameless look and high-quality graphics. The term "SEG" refers to the method used to secure the fabric graphic to its frame, where a thin silicone strip is sewn around the edges of the fabric graphic.
The fabric used in a SEG display is a durable, high-quality polyester. This fabric is chosen for its ability to hold vibrant, sharp images without fading or wrinkling over time. SEG fabric can even be laundered! The graphics are printed using dye-sublimation (heat to transfer dye onto the fabric) or UV printing (UV light to cure the ink) techniques. After printing, a thin silicone strip is sewn along the perimeter of the fabric. The silicone strip is what makes SEG displays unique. The silicone fits into a specially designed channel on the frame, stretching the fabric taut and giving it a smooth, edge-free appearance.
The frames we use for a SEG display are typically made from lightweight, yet sturdy, aluminum. These frames are designed with channels (grooves) along their edges where the silicone strip can be easily inserted. The frames can be assembled and disassembled with minimal effort, making SEG displays an ideal choice for situations where the display needs to be transported or frequently changed. Frames come in various sizes and can be custom-designed to fit specific dimensions or even unique shapes, offering flexibility in design and usage.
The sleek, frameless design of SEG displays is one of their most appealing features, offering a modern and professional appearance that enhances any brand’s image.
One of the primary reasons brands opt for SEG displays is their incredible flexibility and interchangeability. Where marketing messages and branding needs can change rapidly, having a display system that can easily adapt is invaluable.
Another major draw for SEG displays is the ability to produce large, custom-printed graphics with stunning clarity and vibrancy. This is particularly important for brands that want to make a big impact with their visuals.
The availability of both backlit and non-lit SEG displays gives brands the flexibility to choose the best option for their specific needs, whether they want to make a bold statement or create a subtle, ambient effect.
We built a giant custom KFC bucket SEG Display!
Retailers love our sleek, backlit SEG display.
SEG displays are designed for easy graphic replacement. The silicone edge allows the fabric graphic to be quickly inserted or removed from the frame, enabling brands to update their visuals without needing to replace the entire display system. This is particularly advantageous for retail environments, trade shows, or any setting where promotions or messaging are frequently updated. Because the frame remains the same, brands save money by only needing to print new graphics instead of purchasing entirely new displays. This makes SEG displays a cost-effective solution for businesses that frequently refresh their marketing materials.
Custom frames can be made to just about any size and shape and can be mounted to a wall, double-sided, suspended from the ceiling, or even freestanding.
We can print, fold, and affordably ship SEG fabric and lightweight aluminum frames that are easy to assemble and install.
We use the latest in SEG fabric printing technology that makes an already sleek SEG display vibrant and eye-catching.
Turn a stodgy office environment into an inviting place to not only work, but also host clients.
A custom fabricated corner SEG display.
If I could give Parallax 6 stars I would.
"The customer service was fantastic, highly responsive, flexible, and added a ton of value with their knowledge in the space. We used them for our corporate office putting our company name and logo on our building. The quality of the product was far better than the competitors we shopped. Parallax design team also helped us bring our vision into reality. We will use them again when there is a need."
Ben Hawn
We've printed, fabricated, and installed SEG displays for a variety of industries. From retail, exhibits, and trade shows to airports, museums, restaurants, and more. The gallery below is a sampling of our SEG display work.
Parallax's services are second to none.
" Parallax's services are second to none. Everyone that I've worked with there has been professional and is always on top of things. Parallax as a company is extremely easy to work with throughout the entire project phases and should be very proud of the quality and service they offer."
Sheree Bala
We can create SEG frames to fit any space, offering massive graphics without seams.
Utilize our proprietary bending technology to add unique 3-dimensional options to your frames.
Choose to display your graphics on one or both faces of the frame for maximum impact.
Stand out from all angles with seamless, attention-grabbing 3D graphics.
Whether wall-mounted, suspended, or freestanding, SEG frames adapt to any display setting.
Our backlit displays utilize modern LED lighting technology, providing safe, low-voltage, energy-efficient, and visually stunning illumination.
Exhibitus teamed up with Parallax to produce nearly 3,000-square feet of dye-sublimated fabric
The fabric graphics were so large that custom notching for the SEGs to fit snugly into their frames took place on-site to create a drum-tight fit.
We used the Pantone Matching System to ensure precise colors across the entirety of the project.
Two installers making easy work of a 33ft x 8ft REXframe media wall with returns. Watch how quickly and efficiently they work in tandem to provide a high quality end product.
A custom SEG Display built to fit snuggly into the custom, uniquely shaped space provided.
Putting together a SEG cube display that's 6 meters wide by 5 meters tall by 1.2 meters deep.
SEG displays offer a unique combination of flexibility, visual impact, and design sophistication that makes them an ideal choice for modern brands. Their interchangeability allows for easy updates and adaptability, while large custom printing capabilities ensure that you can make a big impact with high-quality visuals. The sleek, frameless design enhances any environment, providing a polished, professional appearance that’s perfect for both retail and corporate settings. Finally, the option to choose between backlit and non-lit displays gives you the versatility to create exactly the right effect for your specific needs. This blend of features and benefits is why SEG displays have become the go-to choice for brands looking to stand out and make a lasting impression.
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